Movement Making hits the ESADE annual conference
On April 17th, Context Partners co-founder Kimberly Manno Reott will lead a breakout session at the annual Institute for Social Innovation Conference, hosted by Spain’s top business school, ESADE. The...
View ArticleWhen silence drives engagement
By Suzanne Pflaum No one shared. No one clicked. No one is talking. Even among leading purpose-driven brands or ambitious social-impact campaigns, decision-makers tend to share a common assumption: No...
View ArticleWhen purpose is at your core, trust comes easy
Image credit: Stonyfield Organic With a bigger-than-business purpose at their core, certified B Corp businesses have a lot to teach us about how to earn sustained customer loyalty. In their latest...
View ArticleHubspot: Membership Is the New Loyalty
Let’s face it, your customers want a long-term relationship with your brand. And product recommendations or discounts will only go so far in earning their sustained loyalty. In our latest article...
View ArticleDesign is everywhere: A conversation with Jared Cole
By Tiffany Meyer “Design is everywhere.” So began my conversation with Context Partners’ newest team member, Jared Cole, who now heads up our creative team. Quiet and unassuming, Jared is a powerhouse...
View ArticleChief Executive Magazine: Your employees are a goldmine of value
Context Partners’ Charlie Brown, talks CEO to CEO in an article published this week in Chief Executive Magazine. A wealth of recent insights validate the bottom line value of getting employee...
View ArticleSSIR: Four insights to consider before launching your next prize
With more than a decade of success designing awareness and innovation prizes, Context Partners founders, Charlie Brown and Robert Benedict share four key insights to ensure the sustained success of...
View ArticleWe retreat in order to move forward: Lessons from our team’s offsite
By Charlie Brown Delivering exceptional value to our clients is something we’re obsessed with at Context Partners. So, why would we close our doors and queue up our “out of office” replies for a solid...
View ArticleAre you seeing this? Practice insights from 50 leaders
This fall, we talked with more than 50 leaders to inform the next issue of our Practice Papers—from C-Suites to program managers. Across these interviews you’ve told us that engagement is...
View ArticleC&A defies engagement norms
Imagine you’re an hourly employee in retail apparel, handling a steady stream of customers in the hectic holiday rush. You cater to a wide range of demands, working at top speed to keep customers happy...
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